Sometimes we prefer branded products for no apparent reason other than the label itself. Unfortunately, this is becoming a commonly shared trait among all of us, and it's time to make a difference!
In the fashion industry, it's always a wise decision to go local. Why should you support local fashion brands in Singapore, anyway?
1. The quality is better (sometimes)
As more international brands expand worldwide, their products become mass-produced—resulting in a slight dip in quality. However, with local fashion brands, you can expect quality control to be consistent and above the usual standard.
2. Communicate more clearly
With local brands, you have more time to communicate with their owners since they're located in the country. International brands assign customer representatives to speak with their customers, which is not as personalised or unique as communicating with a local brand.
3. Help your country
The most important reasons why you should buy local is to support your own country! Buying from local brands in Singapore will help boost the country's economy, which will generate more jobs as a result.
4. Transparency is more prominent
With international brands, there's not much you can do to complain about the quality of their products. However, with local brands, you can contact the owner and tell them what you think; they'll make sure your feedback is appreciated!
5. More chances for innovation
The more you support your local fashion brands, the more they'll profit, which means they'll receive more room for innovation! As long as you like your local brand's products, continue to support them so they can grow.
Support the country's finest brands by buying local products, not just in the fashion industry!
If you're not sure which local brand is worthy of your trust, try Design Orchard. Design Orchard is a local brand in Singapore that sells exquisite clothing!